In a time of great changes in Womenswear, designers were also introducing innovative styles and shapes that quickly became very popular for men.
Distinguished London designers, based in Bond Street and Savile Row, drawn the latest fashions to be followed by many men across Europe and the U.S., and new icons of style such as Edward, the Prince of Wales, set the ideals of British elegance.
It was a decade of timeless fashion and contrasting aesthetics. New colours and patterns could now be found in the wardrobes of men who were willing to take the risk.
However, there was only one king in every 1920s men’s attire – the tweed!
In the next series of posts, I will be exploring these fantastic garments and accessories in detail – from the tailored suit to the popular bowler hat, which continue to be classic menswear pieces to this day.
The High Point of street photography started in the 1920s, bolstered by the introduction of the Leica camera. Photographers let themselves be carried away by the flux of the metropolis with its paradoxical, ambiguous universe, and they photographed freely from the hand. Aesthetics changed: What was accidental, casual, surprising, fleeting, and also trivial in urban events became the subjects of these photographers. The camera served as an extension of their subjective view. (1)
The concept of studio photography was being replaced by shots documenting not only day to day life situations but also the fashions of the decade.
Stylish ladies were featured on fashion magazines and by the 1920s, Parisian Postcard photographers Seeberger Brothers were pioneers in what we call street style photography. They would attend every upper french society events to capture the latest fashions to be published in magazines such as Harper’s Bazaar and Vogue. Haute Couture designers Chanel, Hermes, Vionnet, etc, rushed to send their models to be photographed by the Brothers at these events.
Other photographers followed Seeberger Brothers steps documenting the most exquisite fashions at the races and other elite events.
(1) The Art of Black and White Photography: Techniques for Creating Superb Images in a Digital Workflow Hardcover by Torsten Andreas Hoffmann, 2008